We’re testing the app in a number of ways and with different groups that are representative of the UK population. We looked for a location that would complement our work with other Early Adopters including app users on the Isle of Wight and NHS Volunteer Responders.
We’ll be testing the app’s functionality in Newham and getting feedback from people from diverse backgrounds and requirements on the app’s design and user journey. We also want feedback on what would work better for the most vulnerable.
When considering Newham as a location, we looked at all protected characteristics but focused specifically on ethnic diversity. 83% of the population in Newham identify as black, Asian and minority ethnic (BAME).
We also looked at people under the age of 65 and found that 69% (or 267,066 people in Newham) are aged between 18 and 64. In addition, 40% of residents report a disability or health condition. We also considered high density of housing, so that we could test the proximity function of the app in those conditions.
For our focus groups, we’ll work with a range of national organisations and local champions to reach out to representatives from at least four protected characteristics (religion and faith, ethnicity and race, disability, age and sexual orientation).